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Digital Terms Demystified

Digital Terms Demystified

As the digital world becomes increasingly more complicated, more terminology is created to keep up with it. When seeking to build a website of your…

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Build Consumer Trust Online: How Branding Reduces Perceived Risks

Build Consumer Trust Online: How Branding Reduces Perceived Risks

We’re a society of crammers. Everything moves faster than an Instagram user scrolling through his/her feed and making decisions has become 10 times…

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Instagram Scheduling is Finally Here!

Instagram Scheduling is Finally Here!

Facebook has finally has added Instagram scheduling to its creator studio.  Yes, Instagram Creator Studio has finally happened. Marketers …

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IGTV for Business

IGTV for Business

Short for Instagram TV, IGTV is a long-form video that lasts longer than Instagram Story videos. Since its launch in June 2018, IGTV became a…

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5 Signs of Ineffective Content Marketing

5 Signs of Ineffective Content Marketing

Content marketing is a crucial digital marketing tactic that aims to drive profitable customer action by consistently creating and publishing…

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Be Seen: Successful Social Selling

Be Seen: Successful Social Selling

Facebook, LinkedIn, and Twitter are three of the most prominent and used social media platforms for social selling. To strengthen your rates of…

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Tips For An Effective Call To Action

Tips For An Effective Call To Action

Sign Up. Download Now. Subscribe. Book Now. These are just a few of the call to action phrases you'll normally see online. Whatever…

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How to use GIFs as a Marketing Booster

How to use GIFs as a Marketing Booster

There is a new player in town called GIFs and it is here to stay. GIFs or Graphics Interchange Format are soundless videos that loop continuously…

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The Basics of Content Recycling

The Basics of Content Recycling

The term recycling has been around for ages. While it generally refers to breaking down and reusing materials that would otherwise be treated like…

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2020 Top Content Marketing Trends To Watch Out For

2020 Top Content Marketing Trends To Watch Out For

There’s no dethroning content as the king of digital marketing. If anything, it’s expected to hit some more high notes in 2020, careening towards a…

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